Privacy Policy

This page explains how our online casino and slots portal may collect, use, store, and protect personal information. We are an informational and editorial website: we publish reviews, guides, and comparisons covering casino brands, bonuses, games, and gambling-related offers.

This policy applies when you visit and browse our pages, interact with site features, contact us, or use any forms, tools, or services we provide. Our aim is to help you understand our privacy practices in a practical way, so you can make informed choices about how you use the site.

The information we may collect (and what we do not need)

As a content portal, we only collect information that helps us run the website, respond to readers, and improve what we publish. Depending on how you use the site, we may collect:

• Basic contact details you choose to provide, such as your name and email address, if you send a message or submit a form
• The content of your message or enquiry (for example, feedback about a review, a correction request, or a partnership question)
• Technical and usage data, such as browser type, device type, operating system, IP address, language settings, approximate location (for example, city or region), referral pages, and interactions with pages
• Analytics and performance data, such as which pages are visited, time spent on pages, and how visitors move through the site
• Cookie-related information, including preference settings and identifiers used to understand traffic or attribute referrals

We do not ask you to share sensitive personal information to read our content. We also do not need payment card details because we do not process deposits or withdrawals for gambling on this website.

How information is collected in everyday use

Information may be collected in a few straightforward ways:

• When you contact us through our contact page or another published method
• When you browse the website, as your device communicates with our servers (standard server logs)
• When you submit forms (for example, sending feedback, reporting an issue, or requesting information)
• Through cookies and similar technologies that support site features and measurement tools
• Through analytics and performance tools that help us understand how the site is used

Why we use data and how it helps the site run better

We use collected information for sensible, limited purposes connected to running an editorial portal, including:

• Operating and maintaining the website, including troubleshooting and improving performance
• Responding to messages, enquiries, and requests you send us
• Understanding how readers use the site, so we can improve navigation, content structure, and coverage
• Measuring content effectiveness (for example, which guides are most helpful or which pages need updates)
• Protecting the website, our readers, and our systems from misuse, spam, and security incidents
• Meeting legal and regulatory obligations where applicable (for example, responding to valid requests from authorities)

We do not use personal information to make claims about you, and we do not aim to identify you from analytics data unless it is necessary for security, support, or you have chosen to contact us.

Cookies and similar technologies (what they do here)

Our website may use cookies and similar technologies to support core functionality and help us understand what’s working. These tools can help to:

• Remember preferences (such as basic site settings)
• Improve website functionality and stability
• Understand traffic patterns and how pages are used
• Measure performance and spot issues (for example, slow-loading pages)

Some cookies may be set by third-party services we use, such as analytics providers, embedded media, or affiliate tracking partners. If you want more detail about controlling these technologies, your browser settings usually allow you to remove existing cookies, block new cookies, or receive a warning before a cookie is stored. Please note that blocking some cookies may affect how well parts of the site function.

Analytics and third-party tools we may use

To keep the site reliable and improve our content, we may use third-party tools for analytics, performance monitoring, and site functionality. These services can process certain technical data, such as:

• Device and browser information
• IP address (often used for security, approximate location, and traffic analysis)
• Page visits, clicks, and interaction events
• Referral information (how you found our site)

Third-party providers handle information under their own privacy practices. We choose reputable services and keep usage aligned with the needs of a content portal, but we do not control how every third party processes data within their own systems.

Affiliate links and referral tracking (how the portal is funded)

Some links to casino operators, games, or related services may be affiliate links. If you click an affiliate link, certain tracking technologies may be used to attribute your visit to our website. This is typically done using cookies or similar identifiers and helps determine whether our site should receive a commission.

Affiliate tracking does not give us access to your casino account or allow us to see your payment details. It is mainly used to measure referrals and understand which pages lead readers to a partner site.

You can read more about how we approach editorial independence and commercial relationships on our affiliate disclosure page.

How long we may keep information

We keep personal information only for as long as it is needed for the purposes described on this page. Retention periods can vary depending on what the information is used for, for example:

• Messages and enquiries may be kept long enough to respond properly and maintain a reasonable record of the conversation
• Technical logs may be retained for security, troubleshooting, and performance analysis
• Analytics data may be kept for longer periods in aggregated or pseudonymised form so we can understand longer-term trends

When information is no longer needed, we take reasonable steps to delete it or anonymise it, where appropriate.

When information may be shared (and what we do not do)

We do not sell personal information in a casual or irresponsible way.

However, we may share limited information when it is necessary to run the website, deliver services, or meet legal and security requirements, including with:

• Service providers that host our website, manage email delivery, or support site operations
• Analytics and performance partners that help us understand traffic and site stability
• Affiliate and advertising partners for referral tracking and campaign measurement
• Legal or regulatory authorities where we are required to comply with a valid request
• Professional advisers where needed to protect our rights, investigate misuse, or handle disputes

Where we use service providers, we aim to keep sharing proportionate and relevant to the purpose, rather than broad or open-ended.

Practical security measures (and realistic limits)

We take reasonable steps to protect personal information through appropriate technical and organisational measures. This may include access controls, secure configurations, and monitoring designed to reduce risks such as unauthorised access, misuse, or loss.

That said, no website can guarantee complete security. Online transmission and storage always carry some risk, and we encourage you to be cautious about what you choose to send via email or web forms.

Your rights and choices

Depending on where you live and the laws that apply, you may have rights related to your personal information. These may include the right to:

• Request access to information we hold about you
• Ask for corrections if information is inaccurate
• Request deletion in certain situations
• Object to or restrict certain processing
• Withdraw consent where processing is based on consent
• Ask for more information about how and why data is used

If you want to make a request, the easiest route is to contact us using the details in the ‘Contact information’ section below. We may need to confirm your identity before we can act on certain requests, to protect your information from unauthorised access.

Links to other websites and what happens when you leave our site

Our content may link to third-party websites, including casino operators, game providers, and other services. Once you leave our portal, the privacy practices of those third parties apply, not ours.

We recommend reviewing the privacy and cookie information on any operator website you choose to use, particularly before registering an account or sharing personal or financial details.

Adults only: children and age-related limits

This website is intended for adults. We do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us and we will take appropriate steps to remove it where reasonably possible.

International processing and data locations

Depending on the services we use to host the site, deliver messages, analyse traffic, or manage affiliate tracking, information may be processed or stored in different locations. This can include countries outside the country where you live.

Where cross-border processing occurs, we aim to use reputable providers and appropriate safeguards consistent with the type of data involved and the services being delivered.

Updates to this page

We may update this page from time to time to reflect changes in the site, our tools, or how we handle information. The latest version published on the website applies from the date it is posted. If you revisit the site regularly, it’s worth checking this page occasionally to stay up to date.

Contact information

If you have questions about your privacy, how we handle data, or you would like to make a request relating to your personal information, please contact us via our contact page or any other official method published on the site.

We take privacy seriously and aim to handle reader information with care, use it for sensible purposes, and be transparent about the role data plays in keeping the site useful, secure, and trustworthy. If anything on this page is unclear, get in touch and we will do our best to explain it in plain English.